Tsukiji Fish Market Tour: A Complete Guide to Tokyo’s Two Great Markets — Tsukiji & Toyosu

Natsumi Ikeshita
Natsumi Ikeshita
October 15, 2025

Tsukiji Fish Market Tour: A Complete Guide to Tokyo’s Two Great Markets — Tsukiji & Toyosu

Known as “Tokyo’s Kitchen” and a world-famous attraction, Tsukiji Market has long supported Japan’s food culture, while Toyosu Market now carries on that tradition as the cutting edge of Japan’s culinary future. On the Tsukiji Fish Market Tour, you’ll experience both sides: the nostalgic Edo-era charm of Tsukiji’s outer market and the scale, precision, and advanced technology of Toyosu. With a professional guide by your side, this journey lets you dive deep into a unique food culture where tradition and innovation coexist.

The Appeal and Basics of the Tsukiji Fish Market Tour

For over 80 years, Tsukiji Market stood as a cornerstone of Japan’s food culture. Although its wholesale functions moved to Toyosu in 2018, Tsukiji’s outer market remains lively and beloved as “Tokyo’s Kitchen.” For culturally curious travelers like you, visiting both Tsukiji and Toyosu offers profound insight into Japan’s past and present foodways.

Tsukiji vs. Toyosu: Contrasting History and Atmosphere

At Tsukiji’s outer market, more than 400 shops and eateries line its narrow lanes. Here, you’ll hear lively vendor shouts, smell fish being grilled, and sense echoes of Edo-period energy. From sushi at long-established restaurants to stalls selling dried goods and professional-grade knives, it’s a place to stroll, sample, and soak up the bustling atmosphere.

東京・豊洲のアーバンゲートブリッジ

By contrast, Toyosu Market sprawls over twice the area of Tsukiji, making it one of the largest modern markets in the world. Here, seafood is handled with cutting-edge efficiency and strict hygiene. The highlight? Watching the famous tuna auction at dawn through glass viewing galleries. The silent, intense hand signals of the bidders are mesmerizing.

Sometimes a single bluefin tuna sells for tens of millions of yen—nearly a hundred million at the first auction of the year—making headlines annually. Experiencing both the warm, nostalgic Tsukiji and the grand, high-tech Toyosu gives you the rare chance to taste Japan’s culinary “past and present” in one journey.

[Edo Sectional Picture Map] - A Map of the Areas of Tsukiji, Hatchobori, and South of Nihonbashi

Access and Tour Booking Tips

Tsukiji’s outer market is only a few minutes’ walk from Tsukiji Station on the Tokyo Metro Hibiya Line or Tsukijishijo Station on the Toei Oedo Line. Toyosu Market connects directly to Shijo-mae Station on the Yurikamome Line and is just 30 minutes from Tsukiji by public transport.

Plenty of English-guided tours are available for international travelers. For example, a government-licensed guide may take you on a private 3.5–4 hour tour, starting at Tsukiji around 8:30 a.m., including Toyosu’s tuna auction and a tasting walk at Tsukiji. Prices generally begin from around 10,000 yen per person, including transport between markets.

If you prefer something shorter, a 2–3 hour gourmet tour of Tsukiji’s outer market lets you enjoy tamagoyaki (rolled omelet), sashimi, and other bites for breakfast, all while learning about history and culture from an English-speaking guide. These tours usually cost around 10,000 yen, food included.

Booking can be done online in English through TripAdvisor, GetYourGuide, or byFood. Because both markets are liveliest in the morning, visiting early is highly recommended. With a guide, you won’t just overcome language barriers—you’ll gain insider knowledge of the markets’ inner workings.

The History and Highlights of Tsukiji Market

Tsukiji Market: Heart of Japan’s Food Culture

A luxurious seafood bowl

Opened in 1935, Tsukiji Market was Tokyo’s central wholesale hub and soon became the beating heart of Japan’s dining table. At its peak, it was one of the largest seafood markets in the world. Prices set here influenced fish costs nationwide.

Its origins stretch back to the early Edo period when the Tokugawa shogunate established Nihonbashi Fish Market. After the Great Kanto Earthquake in 1923 destroyed Nihonbashi, a temporary market was set up in Tsukiji. Modernized facilities followed, and Tsukiji became the official central wholesale market in 1935.

For 83 years, Tsukiji supplied fresh seafood and produce across Japan, especially fueling post-war growth. Its story spans over 400 years if traced back to Nihonbashi. Known internationally simply as “TSUKIJI,” the market left a lasting impression on both locals and global visitors, underpinning Japan’s culinary boom.

Edo Atmosphere and Old Shops at Tsukiji’s Outer Market

Even today, Tsukiji’s outer market preserves the spirit of Edo. The streets are dense with around 400 shops—from fishmongers and dried goods sellers to long-established sushi restaurants.

For instance, Mosuke Dango, founded over 120 years ago, still makes traditional sweet rice dumplings with smooth red bean paste—a taste echoing centuries of Edo confectionery culture. At Marutake, famous for freshly grilled tamagoyaki, morning queues form to savor its fluffy, fragrant omelets that capture Edo flair. Knife specialists like Aritsugu continue the tradition of swordsmithing through master-crafted Japanese knives, drawing both chefs and curious travelers.

Walking the market, you’ll stumble upon historic spots such as Namiyoke Inari Shrine (founded 1659), once a guardian for market workers. Tsukiji isn’t just a tourist stop—it’s a living museum where family-run shops carry on stories and skills passed down for generations.

A train running on the Yurikamome line near Toyosu Market

Experiencing Cutting-Edge Culture at Toyosu Market

Technology and Hygiene at the Core

Toyosu is a closed, climate-controlled facility with a 24-hour cold chain system ensuring seafood stays fresh from delivery to shipment. Air curtains at truck bays block dust and insects, while digitalized auctions now allow real-time bidding from afar. These innovations drastically improve efficiency and safety.

Visitors benefit too: viewing galleries let you safely watch the tuna auction, while multilingual signs and even an audio-guided app (part of a smart city project) help you navigate.

Toyosu Market

Sustainability and Eco-Friendly Operations

Toyosu’s design integrates rooftop greenery, solar panels generating about 2MW, and heat/cooling systems that maximize energy efficiency. Styrofoam fish boxes—about 8 tons daily—are compressed and recycled onsite. Surplus seafood is sold at discount through Toyosu’s official online shop, reducing food waste.

Some wholesalers even hold MSC certification, ensuring sustainable seafood practices. Public awareness events further promote eco-friendly food culture.

High-Value Culinary Experiences: Where to Eat

Breakfast and Brunch in Tsukiji

Despite the relocation, Tsukiji still boasts historic sushi shops and restaurants. Early-morning sushi and seafood bowls featuring tuna, uni, and more—often with miso soup—remain a must.

Tamagoyaki (Japanese omelet) is another signature: shops like Yamacho specialize in fluffy omelets in both sweet and savory styles. Most eateries open around 5 a.m., welcoming visitors from dawn. Sushizanmai Main Branch is open 24/7 with English menus, making it traveler-friendly. Other shops like Tsukiji Yoshino open as early as 4:30 a.m., offering fresh bowls with credit card and English support.

Night Views and Modern Dining in Toyosu

In Toyosu’s bay area, modern restaurants pair meals with panoramic views. From high-rise hotel dining, you’ll see Rainbow Bridge and Tokyo Tower glittering at night.

For example, THE PENTHOUSE with weekend terrace at Mitsui Garden Hotel Toyosu (36th floor) offers creative Italian cuisine featuring seafood and vegetables sourced directly from the market.

Toyosu Outer Edomae Market

Learning Experiences: Tours, Cooking, and Classes

Guided tours and cooking classes elevate your market visit into a journey of learning.

At Tsukiji, licensed guides lead tours explaining history and fish selection techniques, often with tastings. Unique “Market to Table” programs certified by the Ministry of Agriculture let you shop for ingredients at Tsukiji before cooking sushi, okonomiyaki, or Japanese curry in English-led classes. Premium tours even pair you with Michelin-starred chefs to learn the art of fish judging before preparing seasonal dishes together.

At Toyosu, early-morning tuna auction tours led by local experts immerse you in bidding culture, ending with breakfast at a market sushi shop.

Most group tours cost around $100 per person for half a day, with private or chef-led options priced higher. Because popular tours sell out quickly, advance booking is highly recommended.

Cultural and Historical Learning Opportunities

In Tsukiji, you can still wander the maze-like streets, discover prewar buildings, or visit Namiyoke Shrine, a guardian deity of the market. Exhibits in Toyosu’s PR Corner showcase the evolution from Tsukiji to Toyosu, with models, panels, and rare photos.

Some programs even let you cook Edo-period dishes while learning about seasonal traditions under expert guidance—an inspiring way to deepen your understanding of Tokyo’s food heritage.

(References: Tsukiji “History”https://www.tsukiji.or.jp/know/history/
Edo-Tokyo Open Air Museum “Living & Food Culture”https://www.tatemonoen.jp/special/2025/20250320.php
Toyosu Market Official “PR Corner”https://www.toyosu-market.or.jp/pr/)

Conclusion

At Tsukiji, you’ll stroll alleys lined with historic shops, tasting traditional sushi and tamagoyaki that capture centuries of craftsmanship and culture. At Toyosu, you’ll witness state-of-the-art systems ensuring freshness, watch tuna auctions up close, and see eco-conscious operations shaping the future of markets.

Joining a guided tour means not just visiting but truly learning—about history, logistics, and cuisine—sometimes even cooking with market-fresh ingredients yourself.

By visiting both Tsukiji and Toyosu, you experience Japan’s food culture in full: the warmth of tradition and the brilliance of innovation. On your next trip to Tokyo, don’t miss the chance to join a Tsukiji Fish Market Tour and immerse yourself in the very essence of Japanese culinary culture.

Author Bio

Natsumi Ikeshita
Natsumi Ikeshita
Content Director
Experienced in B2B SaaS marketing and “omotenashi,” Natsumi directs media operations with a focus on hospitality and cultural storytelling. Her global experience and marketing skills bring fresh value to Bespoke Discovery’s content.